Why Put Your Tax Business On Google Maps
Getting your tax business on Google Maps can increase traffic to your tax office. When you put your business on Google Maps, you are paving the way for greater brand reach. Customers searching for, tax preparer, in their local area will open up Google Maps in search of tax preparation and discover that your tax business is just a few minutes away from their location. With no work on your end, you’ve just scored a new customer!
Getting on Google maps can also increase your website traffic because your Maps listing contains your website.
The more easily and frequently your tax business’s name appears on Google Maps, a trusted source of information, the more people will start trickling in. Even if you don’t own a brick and mortar store, you can benefit from the exposure Google Maps provides.
3 Steps to Putting Your Tax Business on Google Maps
You may now be saying, “Alright, let’s do it. Tell me how to put my tax business on Google". We’ve outlined the process—which is FREE, by the way—in this easy-to-follow, step-by-step guide. Here is short, listed version.
Below, we’ll go into more depth for each step.
- Check to see if you are already listed
- If you aren’t listed, create a place on Google Maps
- Claim your listing through Google My Business
Here are the steps laid out in more detail.
1. Check to See if You are Listed Already
Search for your tax business on Google Maps. If it shows up, this means your business is already listed.
If your business does not show up, you’ll see a prompt to add a missing place.
2. If You Are Not Yet Listed—Create a Place
To add your tax business as a place, click the prompt that shows up in the search result.
Provide your name, address, and category. Your category selection is important as it enables your tax business to show up in results for searches other than your business name (like “appliance repair “). These are the searches being performed by potential customers!
In the category box, you’ll see a drop-down box with common categories, but you can also start typing in your industry keyword(s) to see the most closely matching categories. You'll find categories like Tax Preparation, Tax Preparation Services, Accountant etc.
3. If/Once You Are Listed, Claim Your Google Listing
Adding your tax business as a place will put your business on Google Maps, but that doesn’t ensure you will rank on Google Maps. In order to rank for searches relevant to your tax business, you need to optimize your listing. This requires submitting accurate information and updating it as needed, which requires you to have ownership over your listing.
Anyone can add a place (which is why your business might show up on Google Maps even if you yourself haven’t added it.) In order to be able to add and update your information, you need to claim your listing.
To claim your listing, click on “Claim this business” once you’ve added your business as a place.
After you’ve filled in all your info and selected a business category, Google will verify your business’s address by physically sending a postcard to you.
Getting your business on Google Maps is only the first step in the process. Head to our page on How To Rank Higher On Google Maps to get your business showing up higher for relevant searches.