It's 2017 and software is constantly making our lives easier. The do-it-yourself model continues to take over services that used to require professional assistance. Need a new house? Forget the broker's fee and just buy it online. The tax industry is no exception to this rule. Something that used to require a trip downtown to your friendly neighborhood tax profressional can now be done from the comfort of your home.
As an ERO (Electronic Return Originator) you have your fair share of challenges in operating your tax office paired with the fact that technology moves fast, your office is likely to fall behind sooner rather than later. Investing in new technology can quickly pay for itself and lead to wider profit margins overall, but the money for the upfront cost has to come from somewhere.
Six years ago, the day before Christmas, I remember receiving an email announcement from Santa Barbara Bank & Trust telling us they would not have RALs. This jump started a series of events that led me to founding Refundo. I felt led on, betrayed, and even foolish for feeling like I had no option but to be at the mercy of someone else to help my clients, my people.
