How to Engage Your Audience with Video Content: Actionable Tips for Tax Pros

Jesse Arroyave on Oct 07, 2016

We’ve been talking a lot about focusing on people’s attention and the importance of challenging ourselves in order to become successful. On one side, we see how Facebook serves as a great platform to share your information and content with everyone. The other side reflects your ability to embrace change and try new things. Still, I think it’s even more important to dive deeper with concrete examples and ideas of how to engage your audience.

With that said, ask yourself how much video content you’ve displayed. Do you think it’s worth it? Are people really paying attention to it?

If you’ve ever been on Facebook, sometimes you can’t help but wonder how a video received so many views. But is it really that hard to imagine something very funny going viral? Not really. When it comes down to it, they found a way to connect with people.

They found a way to be different.

So that’s what we’re going to do. I’m going to share some ideas of how to increase video engagement, and we’ll see who’s brave enough to try it themselves.

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Driving Change in the Tax Industry: A Call to Action for Tax Pros

Jesse Arroyave on Sep 30, 2016

The tax industry is very interesting, but I think for reasons that may be different from your own. It has tradition, it has a process, and it sticks to its deep roots. Every year tax professionals visit trade shows, hear what people have to offer, and then slowly prepare for the December time frame. It’s just like clockwork.

So why do I think the tax industry is interesting? Well, because no one seems willing to disrupt it.

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Optimize Your Tax Business Marketing with Facebook Ads

Jesse Arroyave on Sep 30, 2016

Marketing can be overwhelming for many businesses, primarily because there are so many platforms to do it in. Still, I think there is one fundamental truth as it relates to marketing and your business, and it comes in the form of a question. Where is my client’s attention? It’s such an important observation, and unfortunately gets overlooked quite often.

Think about that question for a second. If you had no idea about marketing, where do you think you’d focus your attention?

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Connect: Learn How The Chat Feature Ties Everything Together

Jesse Arroyave on Sep 16, 2016

I hope the suspense from the last couple of posts have carried over to this one! Our goal is to help you fully understand the Connect mobile app functions and process. If you do have some questions please feel free to send us your comments or questions via our social media pages.

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Understanding How Connect Works Will Blow Your Mind

Jesse Arroyave on Aug 25, 2016

Assuming that you read my previous post, you’re probably really excited about the new Connect mobile app. We talked about how more and more people are using DIY tax filing mobile apps, how having your own mobile app helps improve your business, and why we decided to develop Connect. Now I’d like to dive deeper into how it works and why the Connect app would be an amazing addition to your tool belt.

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Announcing Connect: A New Mobile App for Your Tax Firm that Helps you Reach New Clients

Jesse Arroyave on Jul 29, 2016

It’s crazy to imagine how quickly tradeshows are taking effect, especially when you’re still catching your breath from tax season.

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Facts Only by Refundo Episode 25

Jesse Arroyave on Feb 16, 2016

Check out our latest episode of #faxonly by Refundo! This video helps provide a way to get your preparation fees a bit faster.

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Facts Only by Refundo Episode 24

Jesse Arroyave on Feb 15, 2016

We hope you had a great Presidents weekend, and as usual, we are in the office ready to answer any questions you may have!

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Get More Traffic During Tax Season! 5 Ideas That Really Work

Daphne Veras on Feb 12, 2016

With tax season finally here, and with Refundo in your arsenal, you already know this is going to be an incredible tax season. If you want to really put it over the top this year and make it one to remember, just follow these 5 simple steps to grow your business in a lasting way.

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Facts Only by Refundo Episode 23

Jesse Arroyave on Feb 12, 2016

Check out our latest video that helps answer some Walmart Direct2Cash questions!

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